💼✨ She-EO Cash Flow Moves: Building $7 Funnels That Sell All Weekend

One of the biggest lessons I’ve learned as a She-EO? Cash flow isn’t about hustling harder — it’s about building smart systems that sell for you while you rest, recharge, and live your life. 🥂💖

This month inside our community we’re focused on cash injections, and today I want to break down one of my favorite strategies that brings me consistent weekend sales while I’m offline with my family:

👉 $7 Tripwire Funnels.

🔑 What’s a $7 Tripwire Funnel?

A tripwire funnel is a low-ticket entry point designed to quickly turn browsers into buyers. Mine are structured like this:

Step 1: $7 Irresistible Offer – a bite-sized, high-value product that solves a specific problem.

Step 2: $11 Order Bump – a complementary quick add-on.

Step 3: $47+ Upsell – the “next step” transformation.

Step 4: $27+ Downsell – a lower-tier fallback for anyone who skips the upsell.

This flow works because it builds trust + results fast, while naturally leading buyers toward your bigger offers.

🛍️ How to Pick Your $7 Product

This is where most people overcomplicate things — but it’s actually simple.

When choosing your $7 tripwire offer, ask yourself:
✨ What’s one quick win I can help my audience achieve in under an hour?
✨ What’s a mini solution to the bigger problem I solve in my high-ticket program?
✨ What’s a product that feels like a “no brainer” for $7, but also leads them to want more?

Examples:

A template pack (social media posts, captions, funnels).

A mini training or workshop replay.

A PDF guide, checklist, or playbook.

A done-for-you resource (scripts, swipe files, planners).

Remember: this isn’t about selling everything — it’s about giving just enough transformation that they want to keep going with you.

💖 Making It Irresistible

You want your $7 offer to feel like it should cost way more. Here’s how:

Solve ONE clear problem – no fluff, no overwhelm.

Add a “done-for-you” element – templates, scripts, checklists = instant value.

Stack bonuses – even something simple like a mini Q&A guide or bonus video feels huge.

Create urgency – position it as a limited-time, weekend-only deal.

That’s how you turn $7 into a doorway to your entire She-EO ecosystem.

💸 Why I Run 5–6 Funnels at a Time

I don’t stop at one tripwire funnel — I have 5–6 that I rotate.

Here’s my rhythm:

Each Friday–Sunday, I spotlight one funnel.

It’s promoted in my newsletter, Skool communities, and social media.

Sunday night, the offer closes — so buyers know not to wait.

While I’m offline enjoying my weekends 🏝️, these funnels are running on automation, stacking sales, and filling my pipeline with ready-to-invest clients.

It’s the definition of Soft She-EO energy: working less while making more.

🚀 Want the Fast Track?

Now — you could spend weeks mapping this out, testing products, figuring out automation, and writing copy… or you could skip the stress and fast track the process.

That’s exactly why I created my Tripwire Funnel Workshop — a step-by-step, 3-day experience where you’ll walk away with a fully functional funnel.

Here’s how it works:

Pre-Work: Find your focus with my FREE bonus Clarity Kickstart Trainings.

Day 1: Map your funnel + choose your perfect products.

Day 2: Build your funnel + automations (no tech overwhelm).

Day 3: Market it + launch it live.

In just 3 days, you’ll have a funnel that can bring you sales every single weekend — on autopilot. 🔥

👉 Check it out [HERE]!

✨ That’s this week’s She-EO Cash Flow Moves!
If you’re serious about creating cash flow without burning yourself out, a $7 funnel is your best next step.

What do you think — should I share a full behind-the-scenes example of one of my live $7 funnels in next week’s post?